From the Australian pilgrims at Anzac Cove, to the 120, 000 strong crowds at the Canberra Dawn Service, Local Measure helped capture the feelings of the nation as they shared their reflections and stories on social media with each other and those around the world.
More than 10,000 Australians and New Zealanders travelled to Gallipoli to attend the dawn service held at Anzac Cove. In the days leading up to the event, people posted poignant photos and thoughts as they retraced the journey of the Anzacs, giving those at home the opportunity to share in the experience and remembrance.
Local Measure helped news outlets deliver both national and localised live coverage of the events around their state. Our multi-page galleries gave readers the opportunity to view the day’s proceedings as people were posting live at services and marches in capital cities, to the games of Two-Up in pubs around the corner.
Local Measure powered live event screens at various points of interest around Australia, including Telstra Plaza and Federation Square in Melbourne, displaying photos and updates commemorating ANZAC Day. These were also shared on screens around the MCG, Adelaide Oval and Star Track Oval in Canberra during the ANZAC Day NRL and AFL games, allowing those in the stands to see the tributes made by others.