When you think of top travel destinations around the world, Dubai is hard to ignore. Aside from it’s impressive urban landscape that includes the world’s tallest building, biggest shopping mall and largest man-made island, the city is a thriving and multi-cultural metropolis. Majid Al Futtaim is a Dubai-based Emirati company that includes 13 major entertainment and retail focused hotels, serving 1.6 million guests annually.
Location drop down filter
Now you can easily view stats and the conversations at a particular location on your account dashboard. Simply select the location you’d like to see in the drop down and the insights will update to show you data and metrics for that one location. By selecting ‘All locations’ in the drop down, you’ll still be able to see an aggregated view.
Updates to navigation
With the additions to our platform, we’ve updated the top and side navigation to make it easier for you to navigate around the application.
You’ll notice we’ve moved Social Accounts to the side navigation to ensure before using our platform, that you connect your business social accounts and can easily connect multiple accounts to respond to your community using different business profiles that you’ve connected on the one social network.
Daily email digest
After we introduced our weekly social digest last release, customers quickly told us that they not only wanted this report weekly, but daily.
The daily digest provides a quick view of the conversations that have happened that day at your business.
To update your email settings, visit Settings and select ‘Daily’ to ensure you don’t miss out on what your customers are saying about their experience at your business location.
Like Foursquare posts
You can now like Foursquare photo posts and checkins made by your customers. By liking a Foursquare customer post in Local Measure this will automatically update the original post so the customer is notified and feels appreciated.
We also added additional like functionality to other social networks we’ve integrated. Check out Release 1.3 for more info.
Majority of our customers tend to open up Local measure on the iPad device and keep it opened all day next to their point of sale to see all the conversations happening in real-time.
So if customer Tom walks in, orders some lunch and as it arrives he snaps a photo on Instagram (who eats before taking a photo on IG these days?) and in a moment, you’ll see the post appear on your portable device and can interact with it in no time. You’ll be able to quickly identify if any of your customers are having a bad experience and can fix it before it becomes a bigger issue.
Local measure is now nicely optimised for the iPad device so you can keep it close with you throughout the day.
By Aylin Ahmet